If you have been looking around the internet for a while in search of ways of making money you cannot fail to have seen the words "join our free affiliate program" or "best free internet affiliate program" - probably followed by something about making thousands of dollars a month!
If you are like me you were a mixture of skeptical, intrigued, excited and also thinking "could this work for me?" Well to cut a long story short I was looking to work from home at the tail end of 2004 due to ill health and was surfing the net to find a work from home business. I kept seeing these adverts for free to join affiliate programs but had never heard of them in my life. To say I was a newbie was a massive understatement!
I decided to find as much as I could about them and everything I needed was online. I soon discovered Google Adwords and pay per click as a way of promoting my programs and also found Clickbank.com, Commission Junction.com (cj.com) and Tradedoubler.co.uk as "libraries" of thousands of products to promote.
I then tried to learn all I could about how to promote an internet affiliate program on Google Adwords and also how to research the market place. I cannot stress how important this point is! It is vital to find a market BEFORE you find your product. I tried to promote many things I thought were great products before I realized it was not what I thought would sell that mattered! It is what people are looking for that is important.
You may have heard the term "Niche Market" and this is what you are searching for - a niche that may not have a huge number of potential buyers - but that has a large enough group of people who are very HUNGRY to buy your products. It is your job as an affiliate to target these people as accurately as possible.
There are many different e Books out there that will help you learn how to do this. Using the Overture search tool is an excellent way of finding popular searches and Niche Markets.
You can also promote free affiliate programs through your own sites and this is the way to really generate those huge incomes you read about - but it can be a huge learning curve! Don't worry however as there are lots of good programs out there that will teach you step by step how to do this. The best I have come across is the Profit Brat Affiliate Program Marketing System (see below)
As I said before I started as an affiliate just less than a year ago and now make my living full time - it can be done - but.....
You must put in the time, effort and, yes, money to prepare yourself. And you must research, research and research some more the market place! This is not money for nothing but it is definitely a business you can succeed in if you do your homework and are prepared to learn from those who have succeeded before you.
Best wishes for your financial future!
Gaz Hutchinson
Internet Marketer
Make Money Online Fast
Affiliate Program Marketing
Friday, January 15, 2010
Free Affiliate Programs - how students or anyone can work part-time at home
Are you a college or high school student who only has time for a part-time job but can't find one that pays enough? Hate your boss and/or can't stand your co-workers? Have you been searching long and hard for a route to financial freedom that doesn't involve any bosses except for yourself? Do you have a web site? If you have a web site with some traffic (or even if you don't, on my blog you can learn how to make an online living without one), you can make money by having links to online merchant shops appear on your web site. When a visitor to your site clicks on the link pointing to the web site of the merchant you are affiliated with, and then proceeds to buy something, you get a commission of that sale. Depending on the merchant, this can range anywhere from 5% - 75% of the sale. There are also some merchants who will pay for each click or each lead generated from your site. A lead is a new visitor to the site or shop that inquires about information, prices, or prize/coupon offers.
By having these links on your web site, you are called an affiliate, and the links are called affiliate links. An affiliate program isn't literally a program it's a business arrangement or agreement. Affiliate programs are also commonly known as associate programs, associates programs, partner programs, referral programs and sometimes bounty programs.
For anyone new to Internet marketing and work at home businesses they provide an excellent, high value opportunity in that it's a way to earn money without producing your own product!
To register into an affiliate program is almost always free, and through the affiliate program merchants control panel all you need to start making an income is the linking code, a way to monitor the traffic through your links, and to see what commission you have earned. Visitors who click your link to the merchants' site are called "click-throughs" and the percent of click-through visitors that purchase something on the affiliate merchants' site are called your CR, your Conversion Rate. Likewise, your CTR, or Click-Through Rate, is the percent of visitors to your site that end-up clicking on an affiliate link.
An affiliate program is not a MLM (Multi-Level Marketing) program, since the affiliates only earn from sales, leads or clicks. Some affiliate programs offer what is called a "Two-Tier" program and this is in most cases not considered a MLM program. MLM programs are sometimes called a "Matrix" or "Downline" program and often have an unlimited number of sub-affiliates you can sign up under you. Your downline is everyone who has signed up under you and likewise your "upline" is everyone who signed up above you.
There is also networks operated by third-party companies and individuals where multiple merchants and affiliates use a common software and administrative infrastructure (usually just a simple admin section of a web site) to recruit affiliates and monitor the traffic from their sites. These types of networks are often called affiliate networks. Both the merchants and the potential affiliates need to register with the network. Usually most affiliate networks are free to join because they get a part of the commission but some do charge a fee. Affiliates can find links to the online shops of hundreds of merchants to use on their affiliate driven web sites. Examples of affiliate networks are Commission Junction and ClickBank. You can find links to affiliate networks on my blog (link at end of article).
I am of the opinion that the best affiliate web sites are the ones made from a high demand, low supply niche dedicated to one of your hobbies or interests and something you know a lot about and can provide good value to your visitors. However, if you are not great at writing articles you can find article directories and content sites. Visit my blog to find links to article directories and content.
What will work best for you wont necessarily be the same thing that works for others, you have to experiment and diversify your methods. The most important factor will however depend upon the kind of traffic you have and can generate and the interests of the individuals visiting your site.
Make Money Online Fast
Affiliate Program Marketing
By having these links on your web site, you are called an affiliate, and the links are called affiliate links. An affiliate program isn't literally a program it's a business arrangement or agreement. Affiliate programs are also commonly known as associate programs, associates programs, partner programs, referral programs and sometimes bounty programs.
For anyone new to Internet marketing and work at home businesses they provide an excellent, high value opportunity in that it's a way to earn money without producing your own product!
To register into an affiliate program is almost always free, and through the affiliate program merchants control panel all you need to start making an income is the linking code, a way to monitor the traffic through your links, and to see what commission you have earned. Visitors who click your link to the merchants' site are called "click-throughs" and the percent of click-through visitors that purchase something on the affiliate merchants' site are called your CR, your Conversion Rate. Likewise, your CTR, or Click-Through Rate, is the percent of visitors to your site that end-up clicking on an affiliate link.
An affiliate program is not a MLM (Multi-Level Marketing) program, since the affiliates only earn from sales, leads or clicks. Some affiliate programs offer what is called a "Two-Tier" program and this is in most cases not considered a MLM program. MLM programs are sometimes called a "Matrix" or "Downline" program and often have an unlimited number of sub-affiliates you can sign up under you. Your downline is everyone who has signed up under you and likewise your "upline" is everyone who signed up above you.
There is also networks operated by third-party companies and individuals where multiple merchants and affiliates use a common software and administrative infrastructure (usually just a simple admin section of a web site) to recruit affiliates and monitor the traffic from their sites. These types of networks are often called affiliate networks. Both the merchants and the potential affiliates need to register with the network. Usually most affiliate networks are free to join because they get a part of the commission but some do charge a fee. Affiliates can find links to the online shops of hundreds of merchants to use on their affiliate driven web sites. Examples of affiliate networks are Commission Junction and ClickBank. You can find links to affiliate networks on my blog (link at end of article).
I am of the opinion that the best affiliate web sites are the ones made from a high demand, low supply niche dedicated to one of your hobbies or interests and something you know a lot about and can provide good value to your visitors. However, if you are not great at writing articles you can find article directories and content sites. Visit my blog to find links to article directories and content.
What will work best for you wont necessarily be the same thing that works for others, you have to experiment and diversify your methods. The most important factor will however depend upon the kind of traffic you have and can generate and the interests of the individuals visiting your site.
Make Money Online Fast
Affiliate Program Marketing
Four Questions to Ask Before you Look for Affiliate Programs
I’ve been receiving emails from people asking for my advice on which affiliate programs are the best, who pays the most and most often, and many other basic questions. I’d like to answer those questions on this forum, but I can only type so fast.
I went out this weekend looking for content that I could publish here temporarily while I got down to writing. I had a hard time finding unbiased content. Most of the so-called reviews out there are infomercials, and that’s not what I was looking for with this blog. So you’re going to have to bear with me. I’ve been looking and learning and reading and talking, and I’ve got a lot to say. I just need the time to write it down, and I will, starting tomorrow. No, really I will.
In the meantime, you need to ask yourself this — are you ready for an affiliate program, or Internet Advertising in general? I put together four questions you should ask before you embark on your affiliate program or any Internet advertising.
Before I get to the four questions you should ask before you enbark on your affiliate program, I am going to review two concepts that I use often here on Affiliateblog. The first is what I call the macro view of your Internet presence:
Incoming visitors -> Internet Presence < - Sales or Actions
You are really running two campaigns with your Internet presence -- the first campaign is concerned with getting visitors to the site, and the campaign is ongoing. The second campaign is to get those visitors to do something. That something may be just to spend more time at your site, or it may be to sign up for something or buy something.
The other represents the process of Internet advertising:
Impression -> Click -> Action
Most affiliate programs pay publishers in the last part of the process, the Action. I’ll be using both of these concepts in my questions. So here we go…
1. Do you know enough about your visitors?
There are literally thousands of affiliate programs out there. While some affiliate marketing hubs are experimenting with context-sensitive serving of affiliate banners and banner rotation on affiliate sites, YOU will be the one to decide what kind of products and services you want to offer your visitors. This seems like a minor detail, but it is a major factor in your success.
If you haven’t already, take a look at the stats for your web site over the past month or so. Where do your visitors come from? Have you paid for Google, Yahoo or other search engine traffic? What are the keywords that people used to get to you? More complex and specific search terms tend to result in more immediate conversions, while broader search terms may result in sales later. If people get to your site using what you believe to be broad search terms, you need to be sure that the cookie life (the amount of time that passes between someone from your site visiting the affiliate merchant’s site and the sale) is long.
Do you have textlinks or other advertising on other sites? Do you know the demographics of the visitors from those sites? Have you spoken to the webmaster, owner or manager of the sites on which you advertise and asked him or her about their visitors? Do you know the websites? Have you visited the sites that advertise on the same sites as you? When you investigate all of these things a profile of the visitors to your site should begin to emerge.
Which search engine brings you the most traffic? If it’s Google, the user is slightly more apt to be male, and in the middle (of MSN, Yahoo and Google) as far as propensity toward buying something (42% more likely than the average user). There’s a terrific article on marketingvox.com if you want to see more details. You can also find some interesting demographic info on the major search engines from AQABA.
You should pay particular attention to the domains of your visitors. If you have a lot of AOL traffic for example, you should consider that the profile of the average AOL user is 35 or older (77%) and married (62%).
If you have trouble with textual representation vs. graphical representation (as I do), there is a terrific product called VisitorVille that takes your web logs and animates them. The text is represented as pictures (buildings, people, buses for the search engines, etc). You can see it here. Disclaimer: I am a VisitorVille affiliate.
After all this you should be able to sit down and come up with the profile of a typical visitor. This profile should hopefully include estimates of age, country of origin, education and income.
Try to think like your visitors. Try to anticipate their interests and the products and services they might want to purchase. Affiliate programs raise the bar from PPC — your payment comes at the end of the Internet marketing process (the Action) rather than at the beginning (Impression or Click) like Google Adsense or Doubleclick. You need to apply more brainpower to the process, and you’ll make more money if you do it right.
2. Is your site perfect?
You’re asking someone to buy something from your site. If the pages have sloppy html code, broken links or instability from a bad Cascading Stylesheet, it makes you look cheesy. We’ve all been uncomfortable buying something off a cheesy website. You don’t want to be that website.
Let’s start with the html code. Are you sure there are no errors in it? Have you used an html checker like the one at W3C? I find mistakes in my code all the time. Unless you check your code on several browsers in several resolutions you might not catch an error. The validator will. If you use Cascading Stylesheets you should also visit the CSS Checker.
Speaking of validators, you should check your links often. W3.org also has a link validator.
The site should also be optimized for search engines, be easy to understand and navigate, and should have a sitemap for people (and spiders) to find their way around. You should have had ten of your closest friends take a look at the site and give you their feedback, and you should always listen to unsolicited comments from users with an open mind and place value on them. If someone takes the time from their busy day to send you an email about your site, they feel strongly about it and you should take a close look at what they’re talking about.
Understand that if your Incoming Visitors campaign is not working right, you’re wasting your time with your Sales or Action program.
3. Do you know what kind of ads you’re going to use, and where the ads are going to go?
People have been ignoring banners for ten years. That’s why they shake and make sounds (someday I’ll tell you about the screaming match I had with a creative director the day we put out the first talking banner ad) to try to get your attention. Where you put it on the page is going to make a huge difference. Briefly — banners need to go somewhere the eye naturally rests (next to the masthead, near the navigation, at the bottom of the page).
Placement of any ads is a huge part of getting them noticed or clicked.
A lot of people (including me) believe that text ads should be placed at natural breaks and be close to the same in text size and color as the text. You need to surf around and look at where people place their ads, and you need to figure out where you think they would work on your site.
If you plan to create pages for some of the products you endorse (a great idea), you need to figure out how prominently you want to place the advertising. Most people won’t buy something if they believe you’re shilling for a particular company. They will buy from someone they believe honestly endorses the product or service. You need to figure out how to keep the distinction.
4. What’s your hunch on the right kind of offers for your site?
I ask this question a lot. Now that you have a better idea of the demographics of your visitors, try to decide on which action you think they would be more apt to take — pay-per-lead, pay-per-sale or even pay-per-click (hard to come by) on your site.
If you have a general interest website that gives away free stuff it’s probably going to be difficult to sell people products from that website. It might be smarter to try to get them to sign up for a free products newsletter from one of the affiliate programs, or you may want to look for offers that target the age group of your site rather than offers that target a specific interest. You might be looking for smaller-ticket sales or only leads. Leads get the user to the end of the advertising process chain, but require less of a commitment.
Try to come up with the four, five, six or fifty ways to slice this all up, by type of action, by type of sale or lead, or any other way you can come up with. Then you can go out and find the different offers that might appeal to your visitors. When it comes time to place the ads, try to put different ads in similar spaces on the same pages, and see how they do.
Get your questions answered and you’re ready to take the plunge into affiliate marketing.
Make Money Online Fast
Affiliate Program Marketing
I went out this weekend looking for content that I could publish here temporarily while I got down to writing. I had a hard time finding unbiased content. Most of the so-called reviews out there are infomercials, and that’s not what I was looking for with this blog. So you’re going to have to bear with me. I’ve been looking and learning and reading and talking, and I’ve got a lot to say. I just need the time to write it down, and I will, starting tomorrow. No, really I will.
In the meantime, you need to ask yourself this — are you ready for an affiliate program, or Internet Advertising in general? I put together four questions you should ask before you embark on your affiliate program or any Internet advertising.
Before I get to the four questions you should ask before you enbark on your affiliate program, I am going to review two concepts that I use often here on Affiliateblog. The first is what I call the macro view of your Internet presence:
Incoming visitors -> Internet Presence < - Sales or Actions
You are really running two campaigns with your Internet presence -- the first campaign is concerned with getting visitors to the site, and the campaign is ongoing. The second campaign is to get those visitors to do something. That something may be just to spend more time at your site, or it may be to sign up for something or buy something.
The other represents the process of Internet advertising:
Impression -> Click -> Action
Most affiliate programs pay publishers in the last part of the process, the Action. I’ll be using both of these concepts in my questions. So here we go…
1. Do you know enough about your visitors?
There are literally thousands of affiliate programs out there. While some affiliate marketing hubs are experimenting with context-sensitive serving of affiliate banners and banner rotation on affiliate sites, YOU will be the one to decide what kind of products and services you want to offer your visitors. This seems like a minor detail, but it is a major factor in your success.
If you haven’t already, take a look at the stats for your web site over the past month or so. Where do your visitors come from? Have you paid for Google, Yahoo or other search engine traffic? What are the keywords that people used to get to you? More complex and specific search terms tend to result in more immediate conversions, while broader search terms may result in sales later. If people get to your site using what you believe to be broad search terms, you need to be sure that the cookie life (the amount of time that passes between someone from your site visiting the affiliate merchant’s site and the sale) is long.
Do you have textlinks or other advertising on other sites? Do you know the demographics of the visitors from those sites? Have you spoken to the webmaster, owner or manager of the sites on which you advertise and asked him or her about their visitors? Do you know the websites? Have you visited the sites that advertise on the same sites as you? When you investigate all of these things a profile of the visitors to your site should begin to emerge.
Which search engine brings you the most traffic? If it’s Google, the user is slightly more apt to be male, and in the middle (of MSN, Yahoo and Google) as far as propensity toward buying something (42% more likely than the average user). There’s a terrific article on marketingvox.com if you want to see more details. You can also find some interesting demographic info on the major search engines from AQABA.
You should pay particular attention to the domains of your visitors. If you have a lot of AOL traffic for example, you should consider that the profile of the average AOL user is 35 or older (77%) and married (62%).
If you have trouble with textual representation vs. graphical representation (as I do), there is a terrific product called VisitorVille that takes your web logs and animates them. The text is represented as pictures (buildings, people, buses for the search engines, etc). You can see it here. Disclaimer: I am a VisitorVille affiliate.
After all this you should be able to sit down and come up with the profile of a typical visitor. This profile should hopefully include estimates of age, country of origin, education and income.
Try to think like your visitors. Try to anticipate their interests and the products and services they might want to purchase. Affiliate programs raise the bar from PPC — your payment comes at the end of the Internet marketing process (the Action) rather than at the beginning (Impression or Click) like Google Adsense or Doubleclick. You need to apply more brainpower to the process, and you’ll make more money if you do it right.
2. Is your site perfect?
You’re asking someone to buy something from your site. If the pages have sloppy html code, broken links or instability from a bad Cascading Stylesheet, it makes you look cheesy. We’ve all been uncomfortable buying something off a cheesy website. You don’t want to be that website.
Let’s start with the html code. Are you sure there are no errors in it? Have you used an html checker like the one at W3C? I find mistakes in my code all the time. Unless you check your code on several browsers in several resolutions you might not catch an error. The validator will. If you use Cascading Stylesheets you should also visit the CSS Checker.
Speaking of validators, you should check your links often. W3.org also has a link validator.
The site should also be optimized for search engines, be easy to understand and navigate, and should have a sitemap for people (and spiders) to find their way around. You should have had ten of your closest friends take a look at the site and give you their feedback, and you should always listen to unsolicited comments from users with an open mind and place value on them. If someone takes the time from their busy day to send you an email about your site, they feel strongly about it and you should take a close look at what they’re talking about.
Understand that if your Incoming Visitors campaign is not working right, you’re wasting your time with your Sales or Action program.
3. Do you know what kind of ads you’re going to use, and where the ads are going to go?
People have been ignoring banners for ten years. That’s why they shake and make sounds (someday I’ll tell you about the screaming match I had with a creative director the day we put out the first talking banner ad) to try to get your attention. Where you put it on the page is going to make a huge difference. Briefly — banners need to go somewhere the eye naturally rests (next to the masthead, near the navigation, at the bottom of the page).
Placement of any ads is a huge part of getting them noticed or clicked.
A lot of people (including me) believe that text ads should be placed at natural breaks and be close to the same in text size and color as the text. You need to surf around and look at where people place their ads, and you need to figure out where you think they would work on your site.
If you plan to create pages for some of the products you endorse (a great idea), you need to figure out how prominently you want to place the advertising. Most people won’t buy something if they believe you’re shilling for a particular company. They will buy from someone they believe honestly endorses the product or service. You need to figure out how to keep the distinction.
4. What’s your hunch on the right kind of offers for your site?
I ask this question a lot. Now that you have a better idea of the demographics of your visitors, try to decide on which action you think they would be more apt to take — pay-per-lead, pay-per-sale or even pay-per-click (hard to come by) on your site.
If you have a general interest website that gives away free stuff it’s probably going to be difficult to sell people products from that website. It might be smarter to try to get them to sign up for a free products newsletter from one of the affiliate programs, or you may want to look for offers that target the age group of your site rather than offers that target a specific interest. You might be looking for smaller-ticket sales or only leads. Leads get the user to the end of the advertising process chain, but require less of a commitment.
Try to come up with the four, five, six or fifty ways to slice this all up, by type of action, by type of sale or lead, or any other way you can come up with. Then you can go out and find the different offers that might appeal to your visitors. When it comes time to place the ads, try to put different ads in similar spaces on the same pages, and see how they do.
Get your questions answered and you’re ready to take the plunge into affiliate marketing.
Make Money Online Fast
Affiliate Program Marketing
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